The fintech boom in emerging markets offers significant potential, but requires careful strategy. Africa’s fintech sector has tripled since 2020, with Nigeria, South Africa, Kenya and Egypt driving 80% of investments, while Asia’s consumer class is projected to hit 3 billion by 2030. Yet these markets present challenges:
▫️ Infrastructure gaps: Weak financial systems and cybersecurity vulnerabilities
▫️ Regulatory complexity: Data localisation laws and compliance burdens
▫️ Cultural factors: Language barriers, talent shortages and local customs
PwC data shows 60% of ASEAN fintech investments target early-stage startups, yet many struggle with market misalignment.
With over 20 years’ experience working alongside telecom and fintech clients across Africa, Breakpoint has gained valuable insights into overcoming specific challenges. We have also developed a suite of tools to ensure a position of advantage.
The question isn’t just where to expand—but how to do it right. Let’s discuss strengthening the potential reach of your fintech business.
INSIGHTS
Fintech Startups in Emerging Markets
